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Impact Data - Community Radio Programmes - India
Knowledge Shifts
Forty-six percent described their newly acquired knowledge as related to the customs and practices of Soligas, and 15% said they learned about gender equality and problems arising from child marriage. Twenty-one percent said they learned about several diseases and remedies; 11% had gained awareness about false beliefs and realised the importance of education.
Attitudes
Forty-nine percent believed that the customs and practices of Soligas that were broached made the programmes interesting; 27% held that meaningful collection of information and good presentation evoked keen interest. Nine percent said that ideas about the empowerment of women made an impression on the listeners.
Access
Of the 128 respondents to a survey sent to 250 people, 73% regularly listened to the radio, while 23% listened frequently, and 5% only occasionally.
Of these respondents, 73 (57%) were male and 55 (43%) were female. A vast majority were young (84.4%); 60% were undergraduates and 34% were graduates.
Of these respondents, 73 (57%) were male and 55 (43%) were female. A vast majority were young (84.4%); 60% were undergraduates and 34% were graduates.
Source
Letter sent from Vincent Victor to the Communication Initiative on March 21, 2002.
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