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After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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National HIV/AIDS Education (1) - Thailand

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This schools-based community communication outreach project supports training public and private health staff in the prevention and control of STDS's (including HIV/AIDS), with a focus on reaching rural youth. This was the first of two national HIV/AIDS education programmes of the European Union. The goal of this programme was to reduce and control the spread of HIV/.AIDS and STDs by changing risk behaviour through harm reduction, focusing on alternatives such as monogamy, condom use and needle exchanges.
Communication Strategies

Expanding the scope and reach of 33 established college Drug Prevention Education Centres, teachers are trained to become principal trainers of informal peer-group educators on a variety of topics.
Development Issues

HIV/AIDS, STD's, peer-education, education
Key Points

The eventual goal of this project was to reach 6,400 villages in 73 provinces of Thailand. There was a special focus identified as the inter-dependency relationship between commercial sex workers and their clients, the extent of commercial sex services and the social and behavioural factors promoting HIV trans-mission. In addition, a study examined the information and support services available in rural communities.
Partners



Commission of European Communities (European Union), Thailand Ministry of Education

Sources

Rex Winsbury, Action: The EC's response to HIV/AIDS in developing countries, 2nd ed. (Brussels: edit, 1994) 26.