ThinkAction Approach

ThinkAction is a member of the ThinkPlace Global Association and works with leaders in an effort to create vibrant communities, strong economies, sustainable environments, and trusted institutions. They do this through:

• Define it - Seek to understand the ecosystem around the behaviour change, asking: What are the influences? What are the social, cultural, functional and economic drivers at an individual, house hold community level? The goal here is to establish a shared vision of the change and engage participants for collaboration.
• Make it - Focus on a specific opportunity area to develop and test, then prototyping it in the context of interest and with the people whose behaviour we are seeking to change.
• Apply it - Evaluate and prioritise solutions from design to inform a strategy for pilot that is coordinated with other programmes of work, and then pilot the solution in the ecosystem using an action learning approach. The system learns from the intervention.
• Measure it - Co-create the elements of an evaluation framework - vision, targets, indicators, impact - as the solution is developed.