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Association of Pan American Journalists & Communicators in Health - Isle de Margarita / Latin Amer
In early December 1999 on Isle de Margarita, The Health Communication Unit of The Pan American Health Organisation in collaboration with the Programme for the Prevention and Control of Tobacco convened the 1st Regional Workshop on Management, Media Advocacy and Health Communication for the Prevention and Control of Tobacco. The journalists and communicators attending formed the Association of Pan American Journalists and Communicators in Health
Communication Strategies
The Association was formed to: develop and support creative and innovative national and regional interventions and strategies and to formulate communication plans for the prevention and control of tobacco; organise journalists and communicators specialised in tobacco prevention and control and support their training and continuing education.
Development Issues
Health and nutrition, education.
Key Points
Some goals of the Association are: 1) To develop research to bring to light diverse national and regional situations that exist in areas as specific as tobacco consumption in each country and, in particular, strategies used to promote consumption in different scenarios as well as in the mass media and other media spaces, 2) To prepare a document with the core content of tobacco prevention and control that includes strategic topics, international experiences, as well as debatable points and controversy related to tobacco consumption, 3) To create an interactive web site for journalists, on tobacco use, in English, Spanish and Portuguese, 4) To prepare a manual on Working with the Mass Media and Media Advocacy on different topics, incorporating experiences from the region.
Sources
Letter from Dr. Gloria Coe and Report of the Meeting in Margarita.
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