Health action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Iguaçu Action Programme - Global

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The Iguacu Action Programme (IAP) is based on a commitment to the elimination of poverty and the sustenance of human development through efforts to faciliate basic hygiene and sanitation for all people. It operates with the help of a Collaborative Council, which convened at the Fifth Global Forum in Brazil in November, 2000. The programme's time frame extends from 2001 to 2005, with a review planned at the Collaborative Council's Sixth Global Forum in 2003. Its goal is to halve the percentage of people unserved with drinking water and sanitation by 2015. To achieve that goal, the programme advocates and supports the adoption of the principles described in Vision 21. Click here for more information.

The Collaborative Council focuses on:
  • Hygiene promotion
  • Environmental sanitation
  • Institutional and management reform in water supply and sanitation, including public-private partnerships and the adoption of a code of ethics and rights
  • Community-based approaches to water supply and sanitation, including participatory and social-marketing methods

Main Communication Strategies
IAP, through the Collaborative Council, works to accomplish its goals through:
  • Advocacy of Vision 21 principles and mobilisation to achieve its targets. Specifically, this strategy consists in targeting politicians, leaders, and decision-makers within and outside of the water supply and sanitation sectors through international meetings as well as gatherings at the local level. Individuals are also encouraged to lobby political leaders through public meetings or by organising workshops on themes such as hygiene. National Coordinators designated by the Collaborative Council act as the activists and focal points for the IAP in this regard.
  • Monitoring the implementation of Vision 21 principles and targets by defining, testing, and validating a core set of indicators for measuring Vision 21 implementation; building consensus on methodologies for data collection; encouraging the analysis, use, and accessibility of generated information; and ensuring consistency in statistics by feeding results regularly into advocacy campaigns.
  • National, regional, and thematic networking that focuses on hygiene promotion, environmental sanitation, institutional and management reform, and community-based approaches
  • Dissemination of knowledge and best practice by designated volunteer partner agencies
  • Working with partners and establishing new partnerships.

These goals are detailed in PDF format in a document that lists priorities in water supply and sanitation, including suggestions for action intended for those concerned about water supply and sanitation. For example, one can take steps to learn more about hygiene promotion (such as reviewing national policies and analysing the costs and benefits of hygiene promotion programmes) and promote the rights of consumers in developing water supply and sanitation services. Click here to download the PDF version of the IAP document.
Development Issues

Health, Sanitation, Rights.

Key Points

In November 2000, the World Health Organization (WHO), the United Nations Children's Fund (UNICEF) and the Collaborative Council published the Global Water Supply and Sanitation Assessment 2000 report. That report described the current situation around the world, including the overall figures that 1.1 billion people lack water and 2.4 billion lack sanitation.

Partners

Global Water Partnership (GWP), Water Supply and Sanitation Collaborative Council (WSSCC).