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Health action with informed and engaged societies
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After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Published 26 years ago
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Markle Foundation - USA

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A 5-year, $100 million project was recently initiated by the Markle Foundation for advancing the use of the Internet and other media for public benefit in partnership with academic, commercial and non-profit entities.
Communication Strategies

The Four key areas of focus for the Markle Foundation include the following: 1. Public Engagement through Interactive Technologies, encouraging the use of communications technology to help people actively pursue knowledge and participate in democratic society., 2. Policy for a Networked Society, working to enhance the public voice in domestic and international policies surfacing in the communications environment., 3. Interactive Media for Children, aiming to enhance the potential for children's benefit from using interactive technologies., and 4. Information Technologies for Better Health, working to make use of information technology to improve patients and consumers health and health care.
Development Issues

Children's Interactive Media, Health Care Information Technologies, Policy Development, and Interactive Public Engagement
Key Points

The Markle Foundation (http://www.markle.org) was established in 1927 by John and Mary R. Markle. After concentrating on traditional social welfare and academic medicine, the Foundation changed its focus to mass communications in 1969. In recent years, Markle has supported major policy conferences, on-line policy simulations and debates, and research on subjects as varied as political advertising, effective interactive learning and international media law.
Partners



Oxygen Media, Thirteen/WNET, Oxford University, America Online, Internews Network, University of Texas, and International Rescue Committee

Sources

Press Release dated July 26, 1999 "Markle Foundation Announces 5-year, $100 Million Initiative Aimed At Using The Internet And Other New Media For Public Benefit"